The company DAR Deutsche Alurad GmbH was founded in 2014 as an owner-managed company located in Meissen, Germany. In 2015 the company moved to Dresden, the capital of Saxony.
With our two brands, R3 Wheels and Messer, we offer 1-piece and 3-piece alloy wheels for the aftermarket as well as for tuning and car shows. While R3 Wheels aims at a group of car owners who wish to customize their vehicle with sporty high-quality rims for an appealing price, Messer stands for individuality and extravagance. Its designs are polarizing and set a benchmark for new trends.
A team of young and competent employers continously search for new design ideas, bring them on paper and onto the street.